[GreenYes] Fwd: Fleecing of America-Recycling

[Gary Liss <gary@garyliss.com>]

> Date: Wed, 09 Oct 2002 19:48:06 -0700
> To: nightly@nbc.com
> From: Gary Liss <gary@garyliss.com>
> Subject: Fleecing of America-Recycling
> Cc: zerowaste@grrn.org, Krebs-Kate, LMoulton@CIWMB.ca.gov 
>
> You got it all wrong on tonight's Fleecing of America segment. 
> Recycling is one of the major SUCCESS STORIES in America, not an example
> of wasting money, which is the focus of your series.  
>
> San Francisco is a leader in Recycling, but is by no means the
> exception.  Why do you think 140 million Americans have the
> opportunity to recycle now?  
>
> In California, hundreds of communities are diverting as much or more
> waste from landfill as San Francisco.  Statewide, over 42% of the
> overall waste stream is being diverted from landfills.  That doesn't
> happen by magic.  It's been a lot of hard work by many communities
> and businesses over the past decade to increase recycling services
> offered.  What we have learned is, if you provide convenient
> recycling programs, they will be used. 
>
> If you want to get the true facts about recycling, see the websites of
> the GrassRoots Recycling Network at
> www.grrn.org, the
> National Recycling Coalition at
> www.nrc-recycle.org
> or the CA Integrated Waste Management Board at www.ciwmb.ca.gov.
>
> The truth is that the American public knows a good thing when it sees it and are recycling because they know it really does save resources, protects the environment and creates ten times the jobs than wasting does.
>
> Gary Liss

Gary Liss

916-652-7850

Fax: 916-652-0485