Apologies for Cross-Postings 
 
From: "Toni Stein" <tweil@no.address> 
Subject: Press release: Palo Alto votes to draft a Zero Waste Goal and Plan 
Date: Tue, 16 Nov 2004 13:06:57 -0800 
 
Please consider printing in whole or as a source for a story-- Please note 
that last night Palo Alto City Council voted unanomously to draft a Zero 
Waste Goal and to write a Zero Waste Plan for Palo Alto to be adopted in 
Spring of next year! 
 
Thank you for your consideration, 
 
Antoinette "Toni" Stein, PhD 
800 Magnolia Street 
Menlo Park, CA 94025 
 
Telephone:  650-853-0314 
cell:              650-823-7662 
<mailto:tweil@no.address>tweil@no.address 
 
For Immediate Release 
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The Palo Alto City Council unanimously voted in favor of drafting a Zero 
Waste Goal and crafting a Zero Waste Plan on November 15th.  This move 
goes beyond Assembly Bill 939?s 50% diversion requirement that most cities 
have addressed.  This action is the first of its kind in the South Bay 
Area.  But it is in sync with other cities in California such as San 
Francisco, Del Norte, Santa Cruz, and Alameda Counties.  Also it is 
consistent with the California Integrated Waste Management Board?s 
(CIWMB?s) 2001 Strategic Plan goal to promote a ?zero-waste 
California?[1],[2]. 
 
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In August community leaders attended International Conferences on Zero 
Waste[3],[4].  Presentations discussed how some communities have 
already  diverted over 80% of their waste from landfill and incineration 
through zero waste planning.  In September the Zero Waste Task Force of 
Santa Clara and San Mateo Counties (ZWTFsBay) adopted a Zero Waste 
Communities Strategy that it shared with Palo Alto city officials and 
staff and requested in early November that a resolution be put on the 
table to begin the process.  The Task Force is an ad hoc group with a 
mission to promote Zero Waste in the South Peninsula/San Jose/San 
Francisco Bay Area region.   The Zero Waste approach focuses on promoting 
the most efficient use of natural resources in order to maximize reduction 
of waste.  The Task Force consists of non-profit organizations, residents, 
businesses, local government staff, and elected officials. 
 
 
 
The Task Force?s Zero Waste Communities Strategy encourages communities to 
go beyond California's AB939 goal of 50% waste diversion by adopting a 
Zero Waste goal and developing a tailored Zero Waste Plan for their 
community.  The intent of the Task Force is to: 
   * Network with other communities in the Bay Area, across the 
state,  US and throughout the world. 
   * Raise public awareness on waste issues. 
   * Gain elected official support for policy and planning shifts needed 
to achieve Zero Waste. 
The Zero Waste Communities Strategy can be downloaded at 
www.crra.com/grc/articles/zwc.html, and tailored for use by other 
communities. The Zero Waste Communities Strategy recommends achieving the 
Zero Waste goal by enacting Key Policies and Programs , including: 
   * ·        Know Your Waste and Design It Out 
   * ·        Adopt a Zero Waste Goal and Plan for It 
   * ·        Hold Producers Responsible 
   * ·        End Subsidies for Wasting 
   * ·        Build Infrastructure Beyond Recycling 
   * ·        Create Jobs and Sustainable Communities 
The Strategy also includes a resolution for communities to adopt, based on 
a model resolution from the GrassRoots Recycling Network (GRRN). The model 
resolution can be downloaded at www.grrn.org/zerowaste/zwmodel.html. 
 
The City of Palo Alto is one Bay Area community considering Zero Waste. On 
the subject of Zero Waste, Palo Alto City Council member Yoriko Kishimoto 
recently said, 
 
 " Vice Mayor Jim Burch and I are thrilled to learn about the concept of 
Zero Waste.  It fits in beautifully with our citywide Sustainability 
Policy that was adopted in 2001.  As we look ahead to our landfill 
closing sometime in the next ten years, we were searching for a 
comprehensive and visionary policy framework which looks "beyond 50% 
diversion". 
 
And Vice Mayor Jim Burch, said, 
 
"Having become a "green business" and committed to sustainability, I 
believe zero waste provides a clear goal for Palo Alto in its continuing 
desire to reduce, reuse, recycle and put less and less into landfill." 
 
Acterra Executive Director, Michael Closson (Action for a Sustainable 
Earth, Palo Alto, CA, a local non-profit) enthusiastically said, 
 
?Communities in our area that attended the recent Zero Waste conferences 
organized by the Global Recycling Council of CRRA and the GrassRoots 
Recycling Network in San Francisco and Oakland were sold on the concept of 
Zero Waste.  They heard real-life examples of businesses that diverted 
over 90% of their wastes from landfill and incineration, and communities 
that have diverted over 80% of their wastes from landfill and 
incineration.  That?s darn close to Zero Waste, and shows that it is 
possible.  Now we just need to go back and figure out how to make it 
happen in our own communities.? 
 
As part of its outreach, the Task Force is pursuing the opportunity to 
speak to the League of California Cities Environmental Quality Committee 
in 2005. 
 
The co-author of the Zero Waste Communities Strategy Gary Liss, principal 
of Gary Liss and Associates, points out that, 
 
 ?The California Integrated Waste Management Board adopted Zero Waste as 
one its eight goals in its 2001 Strategic Plan.  Since that time, the 
City of San Francisco has adopted Zero Waste as its goal for 2020, and 
several other communities are considering how to approach Zero 
Waste.  This Strategy will be particularly helpful for those communities 
that would like to pursue Zero Waste, to act immediately to pursue that 
goal.? 
 
And co-author of the Zero Waste Communities Strategy, Ruth Abbe, Brown, 
Vence and Associates explains, 
 
 ?If communities in California adopted all of the best policies and 
programs that have been proven to work over the last decade, communities 
would be well on the road to Zero Waste.  This Strategy helps them move 
forward with a clear direction and measurable outputs that will help 
communities translate the lofty vision of Zero Waste into a reality for 
their communities.? 
 
And co-author of the Zero Waste Communities Strategy, Toni Stein, local 
activist and research scientist insists,  ?This is a no-brainer.  If 
you?re not for Zero Waste, how much waste are you for??. 
 
For further information or to join the Northern California Zero Waste Task 
Force contact Michael Closson, Acterra  at 650-962-9876 ext. 303, 
<michaelc@no.address>, Toni Stein at 650-853-0314, <tweil@no.address> or 
Gary Liss at 916-652-7850, <gary@no.address> 
-------------------------------------------------------------------------------- 
[1] http://www.zerowaste.ca.gov/ 
[2] http://www.zerowaste.ca.gov/StratPlan.htm 
[3] http://www.grrn.org/conference2004/index.html 
[4] 
<http://www.crra.com/grc/international/agenda.html>http://www.crra.com/grc/international/agenda.html
  
From: "Toni Stein" <tweil@no.address> 
To: <city.clerk@no.address>, 
        <city.council@no.address> 
Subject: Zero Waste 
Date: Fri, 5 Nov 2004 16:08:24 -0800 
 
Dear Mayor Beecham and City Councilmembers: 
 
Palo Alto has for many years exhibited leadership in sustainability and 
the environment. The Zero Waste Task Force of Santa Clara and San Mateo 
Counties (ZWTF)  encourages you to consider the following actions: 
   * Draft a resolution for Palo Alto to set a Zero Waste goal and 
implementation plan. 
   * Conduct a community-wide study session to discuss Palo Alto?s waste 
issues, current waste reduction programs, and waste reduction programs 
that have been successfully implemented in other communities. 
   * Evaluate and adopt the Zero Waste goal and Implementation Plan. 
The ZWTF is an ad hoc group recently formed to promote Zero Waste in the 
South Bay consistent with the California Integrated Waste Management 
Board?s 2001 Strategic Plan goal to promote a ?zero-waste 
California?.  This approach focuses on promoting the most efficient use of 
natural resources in order to maximize reduction of waste.  We consist of 
non-profit organizations, residents, businesses, local government staff, 
elected officials and other interested parties. 
 
In August community leaders attended an International Conference on Zero 
Waste.  Presentations discussed how some communities have 
already  diverted over 80% of their waste from landfill and incineration 
through zero waste planning.  In California, San Francisco, Del Norte, 
Santa Cruz, and Alameda Counties have all begun to reach beyond 50% and 
actively plan and work towards  zero waste. 
 
On September 3, 2004 the ZWTF adopted a Zero Waste Communities Strategy 
document (see attachment).   The Zero Waste Communities Strategy 
encourages communities to go beyond California's AB939 goal of 50% waste 
diversion by adopting a goal-specific Zero Waste strategy together with a 
tailored Zero Waste Implementation Plan. The Zero Waste Communities 
Strategy includes a sample resolution for Palo Alto and other communities 
to consider adopting based on a model resolution from the Grass Roots 
Recycling Network. (see attachment).  The ZWTF would like to express our 
appreciation to senior staff for allowing us an introductory meeting to 
introduce ourselves.  We would further welcome the opportunity to 
collaborate with the City in planning and facilitating community 
educational sessions. 
 
Sincerely, 
 
Toni Stein, PhD 
Acting Chair, Zero Waste Task Force of San Mateo and Santa Clara Counties 
800 Magnolia Street 
Menlo Park, CA 94025 
Telephone:  650-823-7662 
<mailto:tweil@no.address>tweil@no.address 
  Gary Liss 
916-652-7850 
Fax: 916-652-0485 
www.garyliss.com  
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