Re: new coke can

swally@earthlink.net
Fri, 22 Jan 1999 16:53:51 -0500


Coke throws environment out the window again, with the extra fuel to
transport the heavier can, and more aluminum wasted. This new ribbed can
would also take more force to crush the can.

>As if the existing issues addressed by GRN weren't sufficient, Coke is now
>piloting a new ribbed can that uses 20% more aluminum, all in the name of
>marketing. One spokesperson said gleefully that it now takes fewer cans to
>make a pound of aluminum for recycling. So much for waste prevention.
>
>David Stitzhal, MRP
>President
>Full Circle Environmental, Inc.
>8355 Wolcott Avenue South
>Seattle, WA 98118
>206-723-0528
>206-723-2452 fax
>Fullcirc@halcyon.com