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[GreenYes] Fwd: [GreenYes] Proximity of beverage containers' receptacles to trashcans.

Delivery failed earlier.  Resend.

---------- Forwarded message ----------
From: Nancy Poh <greenbeingnancy@no.address>
Date: Thu, Jul 10, 2008 at 2:08 PM
Subject: Re: [GreenYes] RE: [heur] [GreenYes] Proximity of beverage containers' receptacles to trashcans.
To: GreenYes@no.address, jan@no.address
Cc: "arboone3@no.address", "GreenYes@no.address", Pete Pasterz <PAPasterz@no.address>

I picked up some points and solutions given here and added them to the strategies that have worked posted on Barrier/Motivation Inventories by Aceti Associates:

1) Problem observed: Percentage of beverage containers in the trash is directly related to the distance from the trash receptacle to the receptacle (recycling bin) for beverage containers.
Solution: Place containers receptacle (recycling bin) right next to the trash can.

Aceti: Waltham Pilot Report: A pilot project conducted in the City of Waltham tested three different strategies that involved distributing a curbside bin decal to residents. The decal displayed photographs of recyclable items.

My Take: Putting trash can and recycling bin together would work better by pasting decal with photograph of recyclable item for each bin.

2) People love to set them on either side of a doorway or path.
Solution: Recruiting volunteers to stand by the waste/recycle stations and coach folks in getting their waste into the right receptacle.

Aceti: Outreach Volunteer Strategy: When outreach volunteers in Claremont, California personally provided non-recycling neighbors with recycling information, 28% of the non-participants began recycling curbside on a weekly basis. In contrast, when recycling information was simply dropped off to another group of non-recyclers, only 12% recycled every week. Other studies have shown that the outreach volunteer strategy can also be used effectively in drop-off communities.

My Take: Volunteers does work.  Should spread this information around.

Aceti: Sign Strategy: When signs were posted indicating the number of aluminum cans deposited each week in recycling receptacles, can recycling increased by 65% at a Minnesota University.

My take: Place such signs in areas where recyclables are often left behind; either side of a doorway or path.

3) Participants at events trashed beverage cans.

Aceti: Commitment Strategy: Residents of Portland, Oregon who signed a commitment to recycle newspaper recycled 253% more than another group that simply had information dropped off at their door. Furthermore, the group that had made a written commitment continued to recycle more than the information-only group even after being informed that their commitment to the project was over.

Aceti: School Recycling Incentive Program: In Cambridge, Massachusetts, monetary and non-monetary incentives, combined with other behavior change tools, led public schools to increase paper recycling by 148% over a period of three years.
My Take: Create ideas that would provide monetary and non-monetary incentives, like the vending machine I have earlier suggested.

My take: Brochures or tickets sold at events to include a commitment to recycle form.  Participants who return commitment forms to be given souvenirs from events.

Maybe Jan from Aceti has more to add to this.

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