[GreenYes] Re: Environmental awareness

["David Biddle" <Dbiddle@no.address>]

Title: Re: [GreenYes] Environmental awareness

Amy-

Check out this Joel Makower blog entry that I received today: http://makower.typepad.com/joel_makower/2007/09/whats-behind-th.html He makes reference to the Green Gauge reports. You might want to follow the links in the article.

The book “Breakthrough” by Michael Shellenberger and Ted Nordhaus, the authors of infamous essay “The Death of Environmentalism,” feel the same thing Makower does, i.e., that opinion surveys about environmental awareness are rather specious. There’s a lot of evidence for this and S&N provide some in their book. People say they are concerned about the environment when you ask them, but at the same time more generally when asked what the top 10 issues are that concern them, most folks don’t even put the environment on their list. 

Obviously you’re after very specific info on recycling type awareness, but I’m not sure how much value there is in it. This helps you not at all, I know. Sorry. 

Db
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on 9/8/07 8:39 PM, amy perlmutter at amy@no.address wrote:

> I’m trying to find out if there have been any surveys done of environmental awareness, or indicators of it, in the US, broken down by state or region.  Recycling rates may be one indicator of awareness, purchase of EPP’s,...  Anyone have any ideas or places they can steer me to?  
>
> Thanks.