[GreenYes] NatureWorks? Recycling Problem in Fortune magazine/CNNMoney.com

[Gary Liss <gary@no.address>]

Apologies for Cross-Postings

 From http://www.marcgunther.com/
Thu 2 Nov 2006


<http://www.marcgunther.com/?p=55>NatureWorks? Recycling Problem

In pursuit of that elusive goal called 
sustainability, we need to radically change how 
we make stuff, how much stuff we consume and how 
we throw stuff away. Bio-plastics?that is, 
plastics made from things that grow, as opposed 
to oil?are a step in that direction because they 
are renewable. But bottles made of bio-plastics 
create problems because they can?t be easily 
recycled, as a company called 
<http://www.natureworksllc.com/corporate/nw_pack_home.asp>NatureWorks, 
a division of Cargill, is learning. Today?s 
<http://money.cnn.com/2006/11/01/news/companies/pluggedin_gunther_natureworks.fortune/index.htm?postversion=2006110207>CNNMoney 
column is about the challenges of introducing new 
?green? products into an infrastructure that may not be ready for them:
NEW YORK (Fortune) ­ As Kermit the Frog likes to 
say, ?It?s Not Easy Bein? Green.?

Not even if you have the best of intentions.
Just ask NatureWorks, a unit of agribusiness 
giant Cargill, that sells a renewable and 
compostable plastic packaging material that is made from corn.
You can read the rest of the column at:
http://money.cnn.com/2006/11/01/news/companies/pluggedin_gunther_natureworks.fortune/index.htm?postversion=2006110207


Gary Liss
916-652-7850
Fax: 916-652-0485
www.garyliss.com  

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