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Re: [greenyes] HEWLETT-PACKARD


HP is highlighted in the September issue of Green@no.address Their VP of
marketing and sales, Boris Elisman, wrote an article entitled, Rethinking
the Way We Design: How a company designs can enhance customer value, opening
many doors to new markets. The piece is full of stuff about Design for the
Environment, product stewardship, etc. The article is interesting in light
of the fact that Elisman is the company representative quoted in the Lyra
Research article Jason Brown notes below:

According to Boris Elisman, vice president of marketing and sales for HP's
Imaging Supplies Business, the rationale for this was twofold. "We've
customized our printers and the supplies to meet the differing needs of
customers in various parts of the world," says Elisman, adding that a
secondary reason was to keep pricing stable in terms of world currency, an
obvious reference to the practice of gray marketing.

DB

David Biddle, Executive Director


P.O. Box 4037
Philadelphia, PA 19118
215-247-3090
215-432-8225 (mobile)
Dbiddle@no.address

WWW.GPCRC.COM

Go to <http://pqasb.pqarchiver.com/jgpress/> and choose the ³All dates²
option for articles by ³David Biddle²


on 10/7/04 9:44 AM, Jason Brown at jbrown@no.address wrote:

> For those members that were inclined to call or email Epson and Lexmark about
> their questionable cartridge recycling programs-please add HP to your list.
> In an article from Lyra Research (Sept. 04 volume 10, number 9), HP has
> created what they call regional inkjets and machines. To summarize, they will
> be rolling out 12 new engines this fall that are geographically specific in
> the cartridges they use. To date, Europe is a major source (apx. 65%) of
> 'empties' coming into the States for remanufacturing due to their progressive
> laws and fines. These are channeled through brokers and then sold to
> rechargers for recycling. Currently, regardless of what continent they are
> used and discarded, they are compatible with any other market. HP's new line
> will use what they term "selectability numbering", and cartridges bought and
> used in Europe will no longer be compatible with the same machine/engine sold
> in the U.S., Africa, or Asia. Unless American consumers become aware and
> active in their recycling of spent cartridges, like our European counterparts
> have been for years, the cost of buying empties from brokers will become so
> costly that remanufacturing will no longer make fiscal sense. Lexmark's
> prebate program has only caused a mere inconvenience in my industry, however,
> because HP's market penetration is so deep, and if they continue this new
> program with laserjet cartridges, this could signify the slow demise of the
> recycling aftermarket.
>
> Jason Brown
> Recycling Purchasing Manager
> Laser Life, Inc.
> 770-261-5919 Direct Line
> 770-261-5922 Fax Line
> Email: <mailto:jbrown@no.address> jbrown@no.address
> www.laserlife.com <http://www.laserlife.com/>
> <?xml:namespace prefix = o ns = "urn:schemas-microsoft-com:office:office" />
>
>


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