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[greenyes] Impact of recycling requirements on newspaper circulation
Has anyone seen a study that might indicate how recycling requirements might
affect the number of people who subscribe to the newspaper?
 
In our area, the two newspapers (one morning and one afternoon) have found
that circulation is declining in our central city, but increasing in
outlying areas.
 
While all our communities have mandatory recycling for newspapers, the
newspapers have had an anecdotal suggestion that the method of recycling
newspapers in the central city may be discouraging people there from
subscribing to the newspapers.
 
Any leads would be welcome !
 
Thanks much, 
 
John 


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